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For more than two decades Secretaries, Under Secretaries and Assistant Secretaries of Interior and Agriculture have bowed to the man known as "The Outdoor Guru".
This morning, The Guru spoke. He spoke against efforts in California to better control emissions from dirtbikes, snowmobiles and jetskis. He spoke in support of the motorized recreation and petroleum industries -- something The Guru has done for more than two decades.
Two days from now, according to the appended NPS-Media Advisory, The Guru will be joined by Assistant Secretary Lyle Laverty and Undersecretary Mark Rey and together they will announce an important new initiative to Get Kids Outdoors.
Green or Greenwash? You decide.
Scott
----- Original Message -----
From: <
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Sent: Tuesday, January 29, 2008 7:06 AM
Subject: Media Advisory: Outdoor Recreation Village
MEDIA ADVISORY FROM GET OUTDOORS USA!
What: Announcement of New Initiatives to Get Kids Outdoors
Where: Outdoor Recreation Village at Westgate City Center, Glendale, AZ
When: Friday, February 1, 2008 at 2 PM
Who: Lyle Laverty, Assistant Secretary for Fish and Wildlife and Parks,
U.S. Department of the Interior
Mark Rey, Under Secretary for Natural Resources and the Environment,
U.S. Department of Agriculture
Alison Young, Deputy Director, USA Freedom Corps
Rex Maughan, Chairman, Forever Resorts
Chris Nemeth, Senior Vice President, The Coleman Company
Derrick Crandall, “Outdoor Recreation Guru”
Despite a remarkable base of national parks, forests, refuges and other
lands covering one-third of the nation’s surface, fewer Americans are
deriving physical and mental benefits from visits to these lands.
Changes in family structures, the lure of computer games and large
screen TVs and more have left American kids six times more likely to
play a video game than ride a bike. The rise in childhood obesity is
dramatic and medical researchers now predict a reduction in life
expectancy of 2-5 years unless drastic changes in lifestyles occur. In
addition, the disconnection of the next generation of Americans from
the outdoors poses a real threat to popular support for America’s
conservation programs and traditions.
Leading national public and private sector interests have responded and
a full array of programs are now being created and strengthened.
Special efforts are underway to invite the fastest growing segments of
America – groups now under-represented in visits to public lands and
waters – to reap the benefits of active time outdoors. Among the
initiatives to be described is a new National Get Outdoors Day in June.
Following the announcements, the public and private sector recreation
leaders will lead a group of children on a tour of the novel Outdoor
Recreation Village and highlight its mix of tutorials on using the
Internet to overcome past problems in finding healthy fun outdoors,
demonstrations of new activities and technologies like geocaching which
add fun for younger Americans in the outdoors, a large fishing pond
with trout and interactive exhibits delivering proof of the fun of
recreation. Village assets range from a 75' houseboat to Smokey Bear to
a new website packed with information useful to parents – and
grandparents -- interested in adding healthy outdoor activity to the
lives of today’s kids.
Contacts: Derrick Crandall,
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cell 703-624-0495
Caroline Mica,
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office 202-682-9530 x 204
Darla Cook,
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cell (602) 432-7549
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- Activism 
